INVESTOR CHARTER IN RESPECT OF ADVENT FINANCIAL ('ADVENT')

A. Vision and Mission Statements for Investors

Vision: Invest with knowledge & safety.

Mission: Every investor should be able to invest in right investment products based on their needs, manage and monitor them to meet their goals, access reports and enjoy financial wellness.

B. Details of business transacted by the Advent with respect to the investors

• Advent enters into an agreement with the client providing all details including fee details, aspects of conflict of interest disclosure and maintaining confidentiality of information.

• Advent does proper and unbiased risk – profiling and suitability assessment of the client.

• Advent obtains registration with Know Your Client Registration Agency (KRA) and Central Know Your Customer Registry (CKYC).

• Advent conducts an audit annually.

• Advent discloses the status of complaints on its website.

• Details of Advent such as name, type of registration, registration number, validity, complete address with telephone numbers and associated SEBI regional/local office details are disclosed on its website.

• Advent employs only qualified and certified employees.

• Advent deals with clients only from its official email addresses.

• Advent maintains records of interactions, with all clients including prospective clients (prior to onboarding), where any conversation related to advice has taken place.

C. Details of services provided to investors (No Indicative Timelines)

On boarding of Clients

• Sharing of agreement copy – On the completion of the on-boarding process, Advent shares the signed copy of agreement along with other required documents, with the clients.

• Completing KYC of clients – Advent reviews and updates the KYC.

Disclosure to Clients

• Advent discloses about its business, affiliations, and compensation in its agreement.

• Advent’s client accounts or holdings are viewed for offering suitable advice and all transactions take place only when the client authorizes the same.

• Advent discloses the risk profile to the client

Advent uses a combination of multiple factors to arrive at advice and product suitability including risk tolerance, investment objectives, investment experience, knowledge, and capacity of the client to absorb losses.

D. Details of grievance redressal mechanism and how to access it

E. Expectations from the investors (Responsibilities of investors)

Do’s:

• Always deal with SEBI registered Investment Advisers.

• Ensure that the Investment Adviser has a valid registration certificate.

• Check for SEBI registration number. Please refer to the list of all SEBI registered Investment Advisers which is available on SEBI website.

• Pay only advisory fees to your Investment Adviser. Make payments of advisory fees through banking channels only and maintain duly signed receipts mentioning the details of your payments.

• Always ask for your risk profiling before accepting investment advice. Insist that Investment Adviser provides advisory strictly on the basis of your risk profiling and takes into account available investment alternatives.

• Ask all relevant questions and clear your doubts with your Investment Adviser before acting on advice.

• Assess the risk–return profile of the investment as well as the liquidity and safety aspects before making investments.

• Insist on getting the terms and conditions in writing duly signed and stamped. Read these terms and conditions carefully particularly regarding advisory fees, advisory plans, category of recommendations etc. before dealing with any Investment Adviser.

• Be vigilant in your transactions.

• Approach the appropriate authorities for redressal of your doubts / grievances.

• Inform SEBI about Investment Advisers offering assured or guaranteed returns.

Don’ts